Where to Find YOUR Perfect Social Media Influencer

Some quick and easy resources to find a social media influencer that is perfect for you to follow and get involved with.

The first question some may be asking is, “What is a social media influencer?”, and that’s easy. A social media influencer is any person that has a great online reputation on a social media platform. This may include someone with a lot of followers on Instagram or Twitter, or a lot of subscribers on Youtube or Vine, or a lot of views on their websites and blogs. These people have a lot of influence on their followers because they are liked and trusted by them.

Now that the first question has been answered, the second biggest one would be, “Where do I find them then?” We can answer that as easy as the first. There are a few websites that are easy to use and can help you find social media influencers that would be good for anyone to find and follow.

Klout

Klout is a website that is made for finding social media influencers. On Klout, the users are given a Klout Score, which is a number from 1-100 that shows how influential a user is. Looking up a user's Klout Score is an easy way of finding who is influential and has a great social media presence.

Kred

Kred is a website that is similar to Klout.com but it has a different score that could be used by others that are trying to get their content out to others. Kred’s score is based on their involvement and their outreach of other creators content that they forward through their own. This can be very beneficial for a creator that does not have a huge following and want to reach a broader audience.

Social Media

This is looking on Twitter, Facebook, and Instagram and seeing who has a lot of followers and what their social media influence is. Each website has a search bar that could be used to see what topics people are talking about. This could be used for finding creators that are currently talking about a topic that you may be talking about and working together to promote ideas.

Search Engines

It uses search engines such as Google , Yahoo, and Bing and looking up social media influencers that would help benefit you and what you may be working on. This could help you find social media websites, blog posts, or youtube creators that are in your industry and are talking about things that you are talking about.

7 Tips For Working With Social Media Influencers:

1. Find Your Focus

2. Subscribe to Platform Blogs

3. Read Relevant Blogs Daily

4. Set Topic and Keyword Alerts

5. Populate Your Blog

6. Publish on Linkedin

7. Engage Online

Now with all of the influencers that you have found, you may be wondering what to do with them. First, you need to start an engagement with them and let them know why you may work well with them. Social media is a community and working well with someone can benefit a lot of people.

#PR #PRNinjas #Influencer #Socialmedia #Klout #Blog